Editorials are brilliant things to look at. It gives the magazine an ability to show off their creativity and imaginations, promotes trendiest clothing of the month, tests the model and the photographer. It all comes together to tell a story and is a lot more complicated than the naked eye will lead you to believe. Another great point of editorials is the styling since some of t combinations are totally mad and truly inspiring. I always loved how clothes can look really thrown together be it vintage tees and jeans or expensive evening dresses and jewellery. On an editorial page every item has the same status regardless of cost: a Lanvin dress thrown with a cheap denim jacket. The trouble is that you can't actually dress as if you're in an editorial in your day to day life because you'll come across as a little more than eccentric. I really loved this story featuring Kate Moss in W magazine. The inspiration behind it was pretty simple but thanks to the amazing shots and Moss's ability to turn anything to gold it came out fantastically well and pushed me to style 3 outfits that would translate editorial looks into everyday fashion. Enjoy!